Big Slice Energy: Challenges and learnings
Jul 04, 2024
We are thrilled to announce the launch of our new collection, "Big Slice Energy," a celebration of the beauty and frustration that comes with slicing in golf. This collection embodies the journey every golfer takes – transforming the frustration of a slice into a positive force and motivation to find your own Big Slice Energy.
The Inspiration Behind Big Slice Energy
Golf is a game of precision, patience, and perseverance. Yet, every golfer, from amateurs to pros, knows the feeling of a slice – that frustrating shot that curves away from your intended target. It's a moment that can ruin a scorecard but also presents an opportunity to embrace the chaos and turn it into something positive. The Big Slice Energy collection is about finding the beauty in those imperfections and using them as fuel to improve your game.
We wanted this collection to reflect the reality of the game. Slicing is part of the journey, and while it can be maddening, it's also a reminder that improvement comes through practice and persistence. Our goal is to inspire golfers to embrace their slices, learn from them, and ultimately, channel that energy into becoming better players.
The Challenges of Print on Demand
Creating a capsule collection with high-quality products is no small feat, especially when using print-on-demand (POD) services. POD offers numerous advantages, making it an attractive option for new brands:
- Sustainability: One of the biggest perks of POD is that there's no need to hold inventory. This reduces upfront costs and the risk of overproduction and therefore our carbone footprint.
- Low Upfront Costs: By not having to purchase large quantities of stock, we can allocate more resources to design and marketing.
- Speed of Production: POD allows us to bring new products to market quickly, responding to trends and customer feedback in real time.
However, POD also comes with its set of challenges, particularly when it comes to curating high-quality products that meet our standards for fit and durability. Here are some of the struggles we've faced:
Quality and Durability
Ensuring that our products meet the high standards we've set is challenging with POD. We are limited in our ability to control the materials and manufacturing processes used by third-party suppliers. While we strive to select the best available options, there are inevitable limitations.
Customer Experience
Another significant challenge is managing the customer experience. With POD, we have limited control over the production and shipping processes, which can impact the unboxing experience and overall customer satisfaction. We aim to provide excellent customer service, but certain aspects are beyond our direct influence.
Balancing Benefits and Limitations
Despite these challenges, POD remains an excellent method for launching a new business. It allows for flexibility and rapid product development, essential for startups. However, as we grow and strive to enhance our quality and customer experience, we recognize the need to explore other production methods to meet our evolving standards.
Looking Ahead
The Big Slice Energy collection marks a significant milestone for us. It's a testament to our commitment to creating products that resonate with our community's experiences and passions. As we continue to grow, we are dedicated to improving our processes and products, ensuring that every item not only inspires but also delivers on quality and customer satisfaction.
We invite you to join us on this journey. Embrace the chaos, find your Big Slice Energy, and remember that every slice is just a step toward mastering the game. Thank you for your support, and we can't wait to see how you channel your energy on the course!
Stay tuned for more updates and be sure to check out the Big Slice Energy collection on our website. Let’s turn those slices into something spectacular together!